Apple came to us asking for a new key visual for Apple Music.
Skills: Design & art direction
Pitch work
Working with the prime minister of Saint Lucia to create a new identity and tag line for the island. We developed a logo and brand language to leverage the iconic Pitons that sit on the Caribbean Sea. We created a vibrant color palette to celebrate the local architecture and natural colors of the Island. We helped them with a brand architecture and dynamic angle system to stretch across all the island’s brands and communication. From tote bags to signage for attractions we helped them celebrate what is rare and inspiring. A timeless muse to call you to the island to create and share your story. We re-Branded their island. Making it modern unique and bold. Commanding of your attention.
Proposed rebranding for The Denver Nuggets after they came to us asking for a new Logo and look and feel.
Skills: Logo design & art direction
In the U.S., black women are 40 percent more likely to die of breast cancer than white women, and in some cities the discrepancy is as high as 74 percent.
The Know Your Girls campaign encourages black women to treat their breasts with the same attentiveness and understanding they share with the women in their lives. An emphasis on sisterhood is the through line in the campaign.
Skills: Logo creation & art direction
NFL came to us asking for a new key visual for NFL Youth
Skills: Design & art direction
Pitch work
We created a product related OOH campaign to show the UNCLASSIFIED concept through the shoe. We also partnered with the artists Rae Sremmurd to be the ambassadors of the UNCLASSIFIED campaign
Skills: Design, art direction
Nike came to us looking for a new design communication for the KD 11 launch.
Codes of Culture is an AT&T campaign that celebrates the culture embedded within the various area codes of NY, LA, CHI and many other metropolitan centers.
We unraveled the meaning behind these numbers by portraying the unique customs and rituals of the most vibrant neighborhoods in extensive outdoor campaigns across the country.
In order to celebrate the kickoff of each of these campaigns we developed a visual language based on the vernacular of each community and translated that into a must-attend event where local celebrities, influencers and fans appeared to revel in the unique qualities of their code.
Skills: Design & art direction
When Alaska Airlines made the Bay area a new hub we helped them partner with Kevin Durant to get out the message. Leveraging the overlap of the airlines awards and accomplishments with the elite skills of KD we shared a hug and one of the biggest OOH campaigns to span media surfaces wider than Kevin’s arms.
When setting out to rebrand Translation we needed the identity to help connect a unique mix of experts in culture, technology, and storytelling. Leveraging the “T”s as iconic plus symbols we were able to literally connect the passions and talents of the people that make up and drive the company. The new visual language became the center of communications, beliefs, and a new culture book to define the brand. Additionally, the DNA of Translations new ID also directly connected the brand visually to it’s sister company UnitedMasters — creating balance and visual convergence between the brands.
You're seeing a collection of some personal and random projects for family, clients and agencies.
Bespoke Font - Lote 53 Branding - Quote, Posters & Animation - Book Cover - Illustration & Flyer - Manifesto Covered Football - IG Content - Promotional toolkits - Posters - Bespoke Typography.